Student Work
Focus:
Illustration
Animation
Print Design
Web Design
Advertising Design
Summary:
Started in 2014, the Canadian National Institute for the Blind’s Vision Health Month initiative aims to educate and bring awareness to eye diseases and the perils of vision loss throughout the month of May.
Developed as a 4th Year self-directed Major Project at Kwantlen Polytechnic University, this integrated marketing campaign concept personifies the eye disease glaucoma and encourages Canadians to get regular eye exams to ward off vision loss through early detection.